Layout drives impulse buying
Nail polish is a visual, impulse-driven category. The tray layout should put colour swatches at eye level and make it easy to test shades without mess.
Rotating towers
Revolving trays display the full range in a small footprint and let customers browse without reaching. They are the most popular choice for salon-adjacent retail counters.
Wall-mount racks
Free up counter space and turn a dead wall into a colour wall. Vertical strips of removable trays keep refills quick.
Counter-top trays
Low-profile acrylic trays on the billing counter catch checkout queues. Combine a 24-shade tray with a smaller lipstick display for cross-sell.
Tell us your shade count and counter size — we will design the exact layout.